ASMR triggers however vary from person to person, but the majority of those who turn to the practise to calm their stressed minds revealed that their relaxation levels have hiked since they began engaging with the content. It therefore comes as no surprise that ASMR YouTubers are attracting thousands of subscribers with their scalp check clips that amass over millions of views.

The ASMR craze began spreading in late 2015, and research into the phenomenon is still developing to determine whether it is a potential therapeutic intervention.

ASMR poses quite the mystery for psychological researchers with many questioning why some people feel the tingles after being exposed to the triggers while others do not, why some triggers work and others do not, or even  which personality traits could lead one to watch or listen to such videos to aid in relaxation.

Either way, ASMR is guaranteed to significantly reduce anxiety, stress and insomnia, as research has found that it reduces one's heart rate, and helps defocus the current state of mind. Users have credited ASMR for helping them in the distraction from the discomfort of conditions such as fibromyalgia which causes chronic pain throughout the body, and it often comes with other side effects such as fatigue and trouble sleeping.

Others like the phenomena for its 'personal attention' aspect in role-play videos that is “reassuring and comforting”, helping them relax more.

Hence, in order to tap into the experience, one is required to start by getting a pair of earbuds or headphones that offers high, quality sharp sound. After that, one should make sure that they are comfortable wherever they are in their surroundings, either on a seat or on a bed in comfortable clothing. If one is trying to sleep, then darker surroundings would be better.

The next step is finding the actual ASMR videos online on platforms such as YouTube such scalp checks, role play medical examinations or even hair brushing and click play and hence, the ASMR experience begins.

It should not be long afterwards that they are carried into a tranquil state.

This mysterious approach works so well because the audio and visuals feature calming and gentle sounds, noises and actions, while the presenter takes on the role of a parent, friend or carer.

Our brains in turn recognise these sounds, sights and noises and associates them with recalled memories of safety and relaxation, helping us to feel these things more strongly in the present moment, doubling the sense of calm in our minds.